Sep 7 21 Webinar - What is the right disclosure?
What is Ad Disclosure? Why is it necessary? How do I make sure I am doing the right thing?
AiMCO’s updated Code of Practice takes the confusion out of the advertising labelling requirements to ensure influencer and creator content meets Australian Consumer Law.
Our panel of experts answer questions about the revisions to the Code, why ad disclosure is necessary and why gifting and payment-in-kind are equivalent to being paid for a post.
Panel Host: Maree Sortino Director and Social Media Queen, The Social Secret
Panel:
Tegan Boorman Founder, The Social Law Company
Sharyn Smith Founder & CEO, Social Soup
Detch SinghCEO, Hypetap, Chair of AiMCO
What is Ad Disclosure? Why is it necessary? How do I make sure I am doing the right thing?
AiMCO’s updated Code of Practice takes the confusion out of the advertising labelling requirements to ensure influencer and creator content meets Australian Consumer Law.
Our panel of experts answer questions about the revisions to the Code, why ad disclosure is necessary and why gifting and payment-in-kind are equivalent to being paid for a post.
Panel Host: Maree Sortino Director and Social Media Queen, The Social Secret
Panel:
Tegan Boorman Founder, The Social Law Company
Sharyn Smith Founder & CEO, Social Soup
Detch SinghCEO, Hypetap, Chair of AiMCO