AiMCO Awards 2022 Finalists
AiMCO is proud to confirm Meta as Platinum Sponsor for the 2022 AiMCO Awards, in celebration of the Power of Connection of the influencer marketing channel. This exciting news coincides with the announcement of the 2022 AiMCO Awards finalists.
Kirsty Wilson, Lead, Creator Partnerships Australia & NZ at Meta said:
‘Creators are not only driving trends and shifting culture, but they are integral in influencing consumers and driving powerful business results. We are thrilled to partner with AiMCO to support the 2022 AiMCO Awards and look forward to showcasing and celebrating the very best in creative marketing.’
In its second year, the AiMCO Awards celebrate the Power of Connection and the four key elements that drive the medium - Creativity, Collaboration, Community, and Culture. More than 55 judges have reviewed, scored and debated the entries in the second Australian Influencer Marketing Council Awards to select 113 finalists. Winners will be announced at the awards event to be held at Doltone House, Jones Bay Wharf, Sydney on February 16, 2023.
The Judges are drawn from across Australia’s vibrant social media marketing industry, including professionals from: PR and social media marketing agencies, talent management, influencer marketing platforms, measurement and technology providers, media and brand marketers.
The judges commended the high quality of entries in this year’s awards.
Patrick Whitnall, AiMCO Deputy Chair and Awards Chair of Judges noted:
‘We are delighted to see a raft of exciting campaigns and collaborators presented in this, the second iteration of the AiMCO Awards. Influencer marketing is a growing advertising channel, so not surprisingly the judges commented on the high calibre of entries this year. Our AiMCO Awards 2022 finalist list celebrates the most original, creative, innovative and effective entries submitted by our thriving community’.AiMCO CEO Josanne Ryan said:
‘The Australian Influencer Marketing Council is a community of leaders that are actively committed to credible, trustworthy and impactful influencer marketing. The AiMCO Awards champion this vibrant industry sector: the digital creators, the social platforms and tech innovators, and all the strategists and marketers working in this arena. In its second year, we are excited to see the awards go from strength to strength and we are thrilled to now have Meta as platinum sponsor, along with TikTok as creativity partner, and an impressive list of wonderful sponsors supporting the awards. We look forward to celebrating with all on February 16th at our Awards ceremony’.
AiMCO would like to thank our Platinum Sponsor Meta; Creativity Sponsor TikTok, Culture Sponsor Hello Social, Gold Sponsor Vamp; Silver Sponsors Meltwater, OMG Content, Social Soup, Tagger, Talentpay Australia, Totally Awesome TV; our Media Partner AdNews and supporting partners Porter Novelli.
The AiMCO Awards are spread across three categories with a Platinum Award that will be chosen from the winners.
We want to congratulate all of our AiMCO Awards 2022 Finalists!🌟🌟🌟
Finalists are listed by alphabetical order by name.
Brand Awards:
Best Beauty & Wellness Campaign sponsored by Vamp
Colgate Optic White - #SmileOutLoud: Wavemaker/Hypetap
John Frieda - Always-on influence program: Social Soup
Maybelline - Get Ready with Me: Wavemaker
Remington - Get Ready with Me: Leapfrogger
Revamp Australia Launch Campaign: Two Hands Agency
Best Business, Finance, Insurance, Telco campaign
Bupa Benefits Pocket app: Social Soup
CBA x Rewards and Partnerships: M&C Saatchi Sport & Entertainment
Best Entertainment & Gaming Campaign
Paramount+ Maxi and Coco Chat Queen of The Universe: Hello Social
Paramount+ VIVID Sydney Drone Show: Hello Social
Netflix Stranger Things 4 Launch - The Upside Down, Down Under: Wavemaker
Paramount+ The Inspired Unemployed and The Betoota Advocate: Hello Social
UNDSCVRD presented by Samsung Galaxy: Amplify Live
Best Family, Parenting, Pets Campaign
BrickFit - Move. Unlock. Build: Totally Awesome TV
Hunter Leisure - Hello Sunshine Messy Toddler Tray: Mumpower
Best Fashion & Style Campaign
PayPal - Melbourne Fashion Festival: Edelman
Triumph - the bra that's Fit for Me: Squad by Mamamia
Best Food & Beverage Campaign
ALDI - Stretch Campaign: Social Soup
Darrell Lea - Cookies & Cream: Sling & Stone
DoorDash - #Eat Your Way to LA: Wavemaker
Lipton Ice Tea - Lifting The Lid: DRUM AU
The Birds Eye Chef - Aus Selection: OMD
Best Health, Fitness, Sport Campaign sponsored by Tagger
BrickFit - Move. Unlock. Build: Totally Awesome TV
Head to Health: The Lifestyle Suite
NSW Government COVID-19 Winter Response: Hello Social
Sensodyne's Unmissable Moment: Prodigious PLAY
Best Home, Lifestyle, Travel, Auto Campaign
Kogan Contra Creator Campaign: Sling & Stone
Miele Stories of Sustainability: Prodigious PLAY
Post-pandemic Overseas Travel: Evie Farrell
Industry Awards:
Best Boutique Agency/Business sponsored by TikTok
Hoozu
IMG Engage
The Lifestyle Suite
TotallyAwesome
WeAreTENZING
Best Creator Discovery & Marketing Platform
INCA
Meltwater Klear
Best Influencer Marketing Technology/Service sponsored by Hello Social
Fabulate
Inca
Jellysmack
Tagger Media
Vamp
Best Large Agency/Business sponsored by Talentpay
Hello Social
Hypetap
Social Soup
Squad by Mamamia
Wavemaker
We Are Social
Best Use of Data sponsored by Meltwater
DoorDash - #EatYourWayToLA: Wavemaker
Just Group: Loft Social
NSW Government COVID-19 Winter Response: Hello Social
Skechers - Cyber-weekend Campaign: Leapfrogger
Influence for Good Campaign sponsored by Social Soup
Butterfly Foundation - #BodyKindOnline: Edelman
Kids Helpline - How's Your Mental Health: Wavemaker
Look for Epilepsy: Red Havas
The Alcohol and Drug Foundation (ADF) - Peer to Peer Provocation: Wavemaker
TransAthletica: Snackdrawer
Uber Eats - Rave 2 Save: Hello Social
Most Effective Campaign for ROI sponsored by TikTok
Airtasker : Amplify Live
Emma Sleep - Sleeping To Success: Hoozu
Sensodyne's - Unmissable Moment: Prodigious PLAY
The Woolworths Family: SOCIETY
Uber Eats - Local Eats: Hello Social
Most Effective Collaboration or Partnership sponsored by OMG Content
CommBank & Matty J Partnership: M&C Saatchi Sport & Entertainment
Hydralyte and Budgy Smuggler - Set to Sweat: Red Havas
Maybelline Turn Up the Volume - Colossal Curl Bounce: Twitch
Sensodyne's - Unmissable Moment: Prodigious PLAY
Stranger Things 4 Launch: Wavemaker
The Inspired Unemployed and The Betoota Advocate for Paramount+: Hello Social
AiMCO Trailblazer of the Year sponsored by Vamp
Carly Paterson: Snackdrawer
Emma Woods: Social Soup
Fiona Hempsall: Social Soup
Mayank Parikh: Wavemaker
Mikaela Copland
Natalie De Sousa: Social Soup
Tiffany Sayers: Loft Social
Creator Awards:
Best Comedy & Entertainment Creator by Hello Social
Ella Whatkins @ellawhatkins
Georgia Productions @georgiamccudden
Gnome Boys @gnomeboys
Maddy MacRae @maddy_macrae_
Milligram @millie
Swag On The Beat @swag.on.the.beat
The Inspired Unemployed @theinispiredunemployed
The Macfarlane Brothers @macfarlanebros
Best Family, Parenting, Pets Creator sponsored by Totally Awesome TV
Ben and Zara Tate @benzandzara
Empire Family @empire.family
Nat Alise @nat.alise
Olivia White @houseofwhite
The Brother Boys @the_brotherboys
Best Fashion & Style Creator
Georgia Maccan @itsgeorgiamacan
Kika Lateef @kikalateef
Lara Severino @laraseverino
Sneza Jovanovic @mums_style_diary
Best Food & Beverage Creator
Amy Lee @amyleeactive
Brento Wallwork @brentobox_
Katie Lolas @lady.lolas
Morgan Hipworth @morganhipworth
Pete Campbell @my.mate.pete
Sarah Brown @sezzy.brown
Best Gaming Streamer/Creator
Pandatv
Reapz
Best Health, Fitness, Sport Creator
Claudio Fabiano @Claudes_
Dr Preeya Alexander @thewholesomedoctor
Ellie Cole @elliecoleswim
Jeff Malone @fitforpurposetv
Olivia Vivian @oliviavivian
Ruby Tui @rubytui
Sam Fricker @samfrickerr
Xanthia Efthymiou @itsxanthiaa
Best Home, Lifestyle, Travel, Auto Creator
Brad Canning @brad
Jordy Wilson @outdoorkindaguy
Mescia Twins @mesciatwins
Olivia White @houseofwhite
Splucy @splucy_tv
The AiMCO Awards 2022 Celebration and Ceremony will be held at Doltone House, Jones Bay Wharf on Thursday February 16, 2023.
Tickets are on sale now starting at $360 plus GST for members and $460 plus GST for non-members with tables of 10 available from $3250 plus GST.
We look forward to celebrating with you all!